Kellogg’s Benefits from Supply Chain Finance

Supply chain finance is becoming increasingly popular in the food and beverage industry. The breakfast food market is undergoing tectonic changes, with packaged cereal sales down 30% over the past 15 years. To respond, Kellogg’s launched a strategy to retool their business, dubbed Project K. Last year, Kellogg’s spent $330M on Project K, which was more than paid for by their supply chain finance program.

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